Rocca d'Italia
Auto d'epoca tra le colline toscane al Giardino dell'Eden di Rocca d'Italia
Signature Event

Il Giardino dell'Eden

Il Giardino dell'Eden is a celebration of beauty. Every detail tells a story of craftsmanship and leaves a lasting mark on those who discover it.

Ospite con cane Weimaraner accanto a una Lamborghini Miura gialla nelle colline del Chianti
The Mission

A journey to discover Made in Italy

Il Giardino dell'Eden was created to celebrate Made in Italy at its most beautiful: territory, craftsmanship, automotive design and art coexist in a single day of genuine Italian elegance. The event takes place at Castello della Paneretta, in the heart of Chianti, between Siena and Florence.

Entry is free and open to the public, to promote and showcase the participating brands and artisans. Free registration.

Our guests' voices

What they say

Per noi Il Giardino dell'Eden non è stato semplicemente un evento, ma un'esperienza costruita con grande sensibilità, atmosfera e attenzione ai dettagli. Abbiamo apprezzato molto la volontà di creare un contesto capace di andare oltre il classico format espositivo, valorizzando invece il dialogo tra artigianalità, design, cultura e connessione umana. È stato un piacere portare il mondo di Casa Giusti all'interno delle colline toscane e vedere come tutti i partner presenti condividessero valori ed energie molto affini. Crediamo che questo sia solo l'inizio di una collaborazione dal grande potenziale.
Mark Farhat Giusti, fondatore di MARK / GIUSTI
The Magazine

Browse past editions' magazines

Il Giardino dell'Eden: 3 Maggio 2026 · 3 May 2026

The story of the second edition. The cover is signed by Michele Tasi, winner of the photography contest.

Il Giardino dell'Eden: 22 Aprile 2025 · 22 April 2025

The very first edition of the magazine, telling the story of the transition from the first to the second edition.

Photography contest

Sign the next cover

At every edition of Il Giardino dell'Eden a photography contest is held, open to all guests. The winning shot becomes the cover of the next edition's magazine, credited to its author.

01

Attend Il Giardino dell'Eden and capture the day with your camera or smartphone.

02

Send your best shots to Rocca d'Italia by the date indicated for the edition.

03

A jury selects the winning photograph among all entries received.

04

The winning shot signs the cover of the next edition's magazine, credited to its author.

The cover of the second edition is signed by Michele Tasi, winner of the photography contest.

Enter the contestReserve your place

To take part in the contest you must attend the event and sign the adhesion form.

Work with us

Tell your story in a prestigious setting

Participate in the next Giardino dell'Eden and tell your story in a prestigious context. Collaborating in this event means:

  • Associating your brand with an event that celebrates Italian territory and excellence.
  • Presenting yourself authentically: this is not a trade fair, but an experience that leaves a mark.
  • Increasing visibility by combining the on-site experience with the digital story.
  • Making direct contact with a selected audience.
Get in touch
Ospite con Lamborghini Diablo rossa al Giardino dell'Eden